Martini Media Study: Affluent Spend More, Despite Larger Consumer Sentiment [Infographic]
June 22, 2013
As written for Technorati A CNN/ORC International survey released today indicates thirty-five percent of those questioned consider...
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Advertising
Delve into the dynamic world of advertising where creativity meets strategy. Explore the latest trends, best practices, and innovative campaigns that shape the industry. From traditional media to digital platforms, this category covers the art and science of captivating audiences and driving business success through impactful communication.
Whether you’re a marketer, advertiser, or simply interested in the power of persuasion, join us as we showcase the evolving landscape of advertising and the influence it has on consumer behavior and brand perception.
51 Articles
5 Tips for Twitter Advertising to Your Mobile Audience [SlideShare]
May 8, 2013
Social Media Advertising As mobile technology grows, a big opportunity arises for brands, mobile ads on Twitter are an intrinsic part of...
Next Phase of Mobile Games – Interview with Tapjoy SVP, Chris Akhavan
April 30, 2013
As written for Technorati Everyone wants a piece of the mobile pie, but display ads and banners aren’t working; e-mail contact with...
Value-exchange Advertising – Interview with SponsorPay
April 19, 2013
San Francisco is a hotbed of innovation. It’s the kind of place where last week’s ad:tech interactive advertising conference...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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FEATURED ARTICLE
6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
