Big Data Infographic Latest

#BigData Has Created 1.9M U.S. IT Jobs (And Other Interesting Stats)

Companies taking the step to have data specialists and other professionals who focus specifically on managing important data before passing it on to each department have seen huge spikes in production. Add into this the ability for each department to be more efficient and it doesn’t take long to see why many corporations are making […]

Big Data Case Study Infographic Latest

#BigData: The Psychology of the Supermarket [Infographic]

Learning about shopper trends is one of the best ways for consumer businesses to stay on top of their marketing and advertising approach. By analyzing consistent consumer data, all businesses can form lasting relationships with their customers and use the information to allow their own companies to grow. In the infographic below, the University of […]

Big Data Guest Post Latest Social Media Monitoring

How Data and Conversational Marketing Helps Social Media’s Voice

By Dr. Rahul Razdan Fact: Big Data is nothing more than an empty term, a euphemism among the technorati, unless it produces the sort of “conversational marketing” necessary for social media; unless it yields superior content and inspires a dialogue among consumers; unless it showcases messaging that resonates because of the quality of its content and […]