Will Facebook Canvas Finally Deliver Effective Mobile Advertising?
June 6, 2016
To improve the Facebook ad experience of both the marketers and the users, the giant social media platform launched Facebook Canvas on...
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Social Media for Business
Social media for business.
87 Articles
The Social Shopper: Reporting, Reviewing and Sharing in Real-Time
February 4, 2016
By David Muller, Founder and CEO of DCM Fabrication Consider this column a sequel to my article about The Frye Company(®) and the social...
4 Reasons Executives Avoid #SocialMedia (and 3 Ways for Them to Embrace It)
February 2, 2016
Few things have the power to be both the potential joy and bane of a CEO’s existence like social media. As we’ve seen, a single tweet can...
Give Your Partners Their Due by Showcasing Their Success
February 1, 2016
By Robert Russo, co-founder of Keycode.com To reiterate my maxims about social media, which you can read here and here, business owners...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
