The holiday season is one of the most profitable times of the year for online retailers. Everyone dreams about the great end of year profits, but many people discount the work and preparation it takes to reach those profits…
e-commerce
eCommerce Sales Strategy for 2020
Ecommerce accounts for more than $3.5 trillion in yearly sales, and the industry is only growing with each passing year. The barriers to entry are disappearing as new technology brings new customers and businesses to the eCommerce world. As the industry expands, competition between businesses becomes more intense. Businesses are fighting each other for the […]
5 Tips to Improve Your Conversion Rates
In 2018, the average conversion rate of the top 25 percent of e-commerce sites was 5.31 percent. Meanwhile, the top 10 percent enjoyed conversion rates averaging 11.45 percent. However, the average rate for e-commerce as a whole was 2.35 percent. As you can see, there’s a significant spread in play there. So, what is the […]
5 Ways to Make Your Online Store Visible to Search Engines
Written By: Nevena Popović Any online store owner wants to get as many customers as possible. We know, we know, it’s easier said than done. You want your store to be visible to search engines, to spring up in people’s Google searches as often as possible. For that, you need to do some tweaks. In […]
Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success
Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]
What Niche Spreads Farthest via Social Media?
Written By: Jared Carrizales Have you been wondering which industry has the largest reach on social media? Well, the answer may surprise you, especially if you haven’t been able to gain traction with your social campaigns. Here’s the top niche on social media. The Top 5 Industries on Facebook Revealed The United States’ November 2016 report […]
10 Ways Bad Visual Presence Can Impact Your Online Business
Written By: Steven Clarke Since we are visual beings, it is no surprise that visual content marketing is the most successful form of content marketing in order for your business to gain attention, drive traffic and build brand loyalty. However, it is vital that you come up with a good visual marketing strategy, because the same […]
Using Social Media to Retain eCommerce Customers
An Overview of eCommerce In the year 1989, the world wide web was invented by Tim Berners-Lee and the internet was open to the general public. In less than thirty years, the eCommerce market has gone from nonexistent to a multi-billion dollar a year industry. Every modern industry has had to adapt to the ever-growing […]