Social Media, Marketing, and Tech News with a Sprinkle of Cannabis
Currently, millennials make up almost forty percent of the world population. They dominate the workforce and they are identified as the chief income-generating population of today. It is no surprise that many businesses tailor their products and services to the preferences of the predominant generation (read more). Take online shopping, for example. Millennials are highly […]
Ecommerce accounts for more than $3.5 trillion in yearly sales, and the industry is only growing with each passing year. The barriers to entry are disappearing as new technology brings new customers and businesses to the eCommerce world. As the industry expands, competition between businesses becomes more intense. Businesses are fighting each other for the […]
In 2018, the average conversion rate of the top 25 percent of e-commerce sites was 5.31 percent. Meanwhile, the top 10 percent enjoyed conversion rates averaging 11.45 percent. However, the average rate for e-commerce as a whole was 2.35 percent. As you can see, there’s a significant spread in play there. So, what is the […]
Written By: Nevena Popović Any online store owner wants to get as many customers as possible. We know, we know, it’s easier said than done. You want your store to be visible to search engines, to spring up in people’s Google searches as often as possible. For that, you need to do some tweaks. In […]
E-commerce is defined as the process of buying or selling products via online services. This method of commerce is becoming increasingly popular in today’s business world, and it doesn’t seem like it’s going to be fading away any time soon. According to Statista, in 2018, 10% of total retail sales in the United States were […]
Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]
Social media fuels e-commerce websites! It directs interested shoppers and online users towards attractive deals. Using social media brands, e-commerce websites can connect with customers and generate a sense of community. Through a comprehensive social media presence, brands can attain direct sales via few networks. And customers can use social media to share the products […]
Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]