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The Powerful Influence of Instagram on the Fashion Industry [Infographic]

In September 2015, when the major Spring 2016 fashion collections were shown, engagement on Instagram reached 44 million unique accounts and had 360 million interactions. BALMAIN SPRING/ SUMMER 2016 #BALMAINSS16 #BALMAINARMY #InstashootSS16 by @kevintachman A photo posted by BALMAIN (@balmain) on Oct 1, 2015 at 7:31am PDT   These “Insta-Models” are akin to the “Supermodels” […]

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Social Media’s Top Men’s and Women’s Lifestyle Mags

Measuring Lifestyle Magazines with the eValue Score Social media analytics company Engagement Labs recently ranked the top men’s and women’s lifestyle magazines based on social media performance. The company’s eValue score delivers intelligent brand data for social media networks including Facebook, Twitter, Instagram and YouTube. A score is assigned between 0-100, and is comprised of the aggregate of three subscores […]