Internet marketing strategy trends and observations in the San Francisco Bay Area

Groupon-gamification-for-business
Gamification Internet Marketing Strategy Marketing Strategy

Eerie Eyeballs: Groupon’s Gamification

Gamification for Business As originally published in SocialMediaToday.com First, let me start off by stating, my only affiliation with Groupon is that I used ’em last week at Kennedy’s Irish Pub & Indian Curry, here in San Francisco (yes, there is such a place).  Next, let’s level-set on definitions, and give a little background for any newbies. […]

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Business Reputation Internet Marketing Strategy Marketing Strategy Social Media for Business

Why Your Online Reputation Matters to Your Business

Internet Marketing Strategy & Your Business Reputation The rules of the game have changed.  One negative blog post or product review can spread online in a flash and change the direction of a company and your internet marketing strategy needs to accommodate for this.  New business partners, customers and want to learn as much as […]

Internet Marketing Strategy

Am I an “Intrapreneur”?

Internet Marketing Strategy Intrepreneur ‘in-tra-pre-noor’, n. a person who organizes, maintains and takes responsibility for an internet business venture. It used to be that starting any business was a somewhat daunting task. But in today’s world of brilliant tools and brilliant channels what you really need is drive, a solid internet marketing strategy, and a brilliant […]

internet-inbound-marketing-101
Inbound Marketing Internet Marketing Strategy

Inbound & Internet Marketing 101

Inbound Marketing There are three key basics to promoting your online business online.  There is certainly much to gain through good inbound marketing on the internet, and little to become lost.  In case you company is internet based from the outset, this can be a no-brainer, without a doubt. But it works rapidly changing over the […]

Internet Marketing Strategy RSS technology Social Media Marketing

The “AT&Ts” of RSS Marketing

Your RSS Strategy Is Critical to Your Overall Marketing Strategy The problem with RSS in most marketing plans is that the marketer doesn’t really go beyond providing a simple RSS feed for your brand news. To get started the right way you need to segment RSS as a critical element of your overall content placement strategy. […]