Emerging Technology Everything Else Featured Latest Mobile Trends & Tech

Technology Profit and Pivots in the $300 Billion Wedding Space

As published to Huffington Post The global wedding market is now a $300 billion industry. $55 billion of that is the US wedding market, according to an IBISWorld report, and includes over 500,000 businesses, putting 750,000 people to work. And behind all those silk covered buttons and wedding cupcakes, lies a goldmine of killer apps, […]

Advertising Internet Marketing Strategy Latest

Reaching Customers with Advertising: Why Cheaper Isn’t Always Better

As published to Huffington Post Businesses usually only allocate a certain amount of money each year for advertising, hoping to reach as many customers as possible from that. This effort to save money can easily lead businesses to go for the cheapest ad impression cost, assuming that the less they spend on each view, the […]

Growth Hacking Internet Marketing Strategy Latest Marketing Strategy Sales Strategy

Is Growth Hacking a Trend or Here to Stay?

Is growth hacking simply a trendy buzz word or is there more to it? Just how does the job description for a growth hacker differ from a “regular” marketer? Or is this actually a fancy way to describe a marketing professional? Let’s take a look at the growth hacking phenomenon and how it will revolutionize […]