Students offer a rare marketing medium that gives the potential to boost sales when your overall marketing strategy aligns effectively around them. With the current digital age in full swing, virtually all students are connected. A brand’s message is given the best platform via the internet to target this specific group. Conventional marketing methods are […]
Marketing Strategy
Marketing strategy
4 Proven Ways to Boost Traffic to your Website
What is the one thing that every business needs to succeed? I will say paying customers, and I believe you may be inclined to agree with me too. And when it comes to an online business, you need to drive traffic to your business to get customers who will be willing to part with cash. […]
7 Best Small Business Advertising Techniques
Competition exists no matter what industry your business serves. There is room for everyone, but only the businesses who aren’t afraid to do what it takes to get noticed stand out from the crowd. The most successful businesses leave their customers with a memorable experience that draws them back again and again and gets the […]
Tips on Using the Best Digital Marketing Strategies
Modern online businesses are more than aware that their ultimate chance of survival in the e-commerce world is digital marketing. Unlike traditional marketing strategies, the digital ones are far more cost-effective as well as promising in terms of success. There are plenty of digital strategies to choose from, ranging from SEO to employing social media […]
The Internet and Search Engines: A New Age of Information
Many years ago, nobody would have expected how the internet would completely revolutionize the world. Who would have known? The net has brought tremendous developments as no one has ever seen. It has changed many conventions and has drastically affected many fields, from business to communication and many other areas. It cannot be denied that […]
Adjusting to the Expansion of Facebook Search Ads
After Facebook’s winter re-release of search ads, the social platform-turned-advertising-giant has recently expanded this option to more advertisers. In addition to the typical locations advertisers could place their ads, like the news feed and stories, this new option now allows ads to be generated as results right in Facebook’s search bar! With this game-changing new […]
7 Websites That Do Mobile Web Design Right and What We Can Learn from Them
Written By: Rodney Warner It is estimated that there are over 257 million smartphone users in the U.S. And if you’re still having second thoughts on having your site optimized for a better mobile experience, then you should be prepared to lose out on the increased traffic and income-generating potential that a mobile-friendly website can […]
6 Tips for Smarter Digital Marketing
Smart digital marketing plans are no longer optional for businesses. In order to survive in today’s business world, you must have a smart digital marketing plan or else your business will fail. The reason for this is due to recent changes in consumer trends. According to Statista, 1.79 billion people worldwide bought goods or services […]