Marketing strategy

Brand Management Marketing Strategy

Do Your Marketing Strategies Match Your Branding Goals?

Some people wrongly believe that there is no difference between marketing and branding. The truth is that these terms do not substitute, but complement each other. Marketing deals with the product design, placement, price, and promotion, while branding is all about crafting a unique product name and image. If you doubt that your marketing strategies […]

Guest Post Internet Marketing Strategy Marketing Strategy

7 Effective Marketing Tips that are a Must Learn for the New Internet Marketer

Written By: Irene Fatyanova It has never been a more exciting era to be an internet marketer. New and amazing technologies are emerging, all of which are created to help marketing experts to analyze and automate important tasks efficiently. With the current marketing tools comes a demand for a new skill set to use them. […]

Marketing Strategy Mobile Trends & Tech

Why Businesses Cannot Ignore the Power of Mobile Marketing

The number of people using handheld devices for going online is significantly growing year by year. It has grown to a considerable force that businesses should not take it for granted. Mobile marketing should then be a major focus of modern-day businesses’ marketing campaigns. Mobile marketing is so important because making an impression is vital, […]

Guest Post Marketing Strategy

7 Marketing Strategies for Tourism Industry During Off Season

Written By: Riya Sander All businesses face a common challenge called seasonal changes. Businesses are in a constant cycle of high season and low season. To survive season impacts, ‘offseason marketing strategy’ must be kept in place. Many tourism businesses depend on the high season for business and close the businesses during off-peak season. The […]