Social Media, Marketing, and Tech News with a Sprinkle of Cannabis
Search engine optimization strategies.
Social media is a game changer. A quarter of the global population are active social media users, and this rate is likely to swell in 2017. Social media platforms are no longer confined to reconnecting with former classmates or sustaining new relations. They are used as marketing channels and trading tools by small enterprises and […]
Getting to the top of local search results isn’t as easy as it used to be. Back in the day, all you had to do was claim your business on Google My Business. That was enough to make you stand out from the competition. Well, now EVERYBODY does that, so you need to be a […]
If you haven’t given it a try so far, it’s never too late to add video to your online marketing strategy. And if you’re already doing it, there’s always more ways to improve and expand your reach to an even wider audience and to grow your engagement and conversion. Below is a neat infographic packed with the […]
For small businesses, competing with large corporates was an unimaginable undertaking, and most small businesses openly admitted defeat and relinquished a huge part of their potential market without even putting up a fight. Fast forward a few years and small businesses are giving the corporates a run for their money. Thanks to the SEO and […]
In the recent years, Internet connectivity and advancements have caused a drastic development and adoption of e-commerce for business. The average expenditure in e-commerce is estimated at $1.2million per minute and this expenditure is expected to rise in the next few years. However, even with the advancement in technologies and platforms supporting e-commerce, there are […]
The Google community has always been inclined to name its search algorithms after animals; Pigeon, Hummingbird, Panda, and Penguin are extremely familiar to SEO practitioners and online marketers. The latest addition to the zoo is the Possum, which was launched on September 1, 2016, to refine the way in which the world’s most popular search […]
By: Lauren Squire For your business to be a success online, you need to have a thorough marketing strategy in order to target prospective customers in the right way. Whilst you may have an ideal customer profile in mind that you want to target too, the reality is each potential customer is different and likes to […]
Is your website showing up on the first page of search engine results? If not, then you are not leveraging the opportunities that exist online. Think of the more than 3.2 billion people who could be finding your website and you start appreciating the power of an online presence. While millions of websites are built […]