Search engine optimization strategies.

Infographic Latest Search Engine Optimization (SEO)

Improve Your Videos’ Presence in Search with Stats and Facts [Infographic]

If you haven’t given it a try so far, it’s never too late to add video to your online marketing strategy. And if you’re already doing it, there’s always more ways to improve and expand your reach to an even wider audience and to grow your engagement and conversion. Below is a neat infographic packed with the […]

Latest Search Engine Optimization (SEO)

5 Easy Ways Of Enhancing SEO For Small Businesses

For small businesses, competing with large corporates was an unimaginable undertaking, and most small businesses openly admitted defeat and relinquished a huge part of their potential market without even putting up a fight. Fast forward a few years and small businesses are giving the corporates a run for their money. Thanks to the SEO and […]

Latest Search Engine Optimization (SEO)

Application of SEO in Solving Major E-Commerce Challenges: SEO Experts

In the recent years, Internet connectivity and advancements have caused a drastic development and adoption of e-commerce for business. The average expenditure in e-commerce is estimated at $1.2million per minute and this expenditure is expected to rise in the next few years. However, even with the advancement in technologies and platforms supporting e-commerce, there are […]

Search Engine Optimization (SEO)

How Local SEO Is Changing Due to Google’s Possum Update

The Google community has always been inclined to name its search algorithms after animals; Pigeon, Hummingbird, Panda, and Penguin are extremely familiar to SEO practitioners and online marketers. The latest addition to the zoo is the Possum, which was launched on September 1, 2016, to refine the way in which the world’s most popular search […]

Guest Post Latest Search Engine Optimization (SEO) Social Media Optimization

The Relationship Between SEO and Social Media

By: Lauren Squire For your business to be a success online, you need to have a thorough marketing strategy in order to target prospective customers in the right way. Whilst you may have an ideal customer profile in mind that you want to target too, the reality is each potential customer is different and likes to […]

Search Engine Optimization (SEO) Web Design

How to Make SEO and User Experience Work Together

SEO and user experience are both crucial elements when it comes to web design. Though both have divergent structure and priorities, their final goal is to provide the best service to the customer. SEO professionals try to keep up with numerous algorithms while UX designers try to keep the end user in mind. Seemingly, SEO […]