Article first written for and published as Zaarly 2.0: Interview with Eric Koester, CMO on Technorati. Zaarly is a proximity based, real-time buyer powered market or as I’ve read one analyst call it, a “virtual bazaar.” Requesters make an offer for a service or product need, and providers are able to sell their items and services. Because the marketplace […]
Social Media Marketing
Social media marketing trends in the San Francisco Bay Area.
Big Name Companies, Big Social Media Successes
Packed into a half day, with two simultaneous tracks running, SocialMedia.org’s BlogWell conference was chock full of great social media stories. Cross industry leaders, many from enterprise companies you wouldn’t think embrace social media, gathered to share eight case studies on their lessons with the new social channels. BlogWell features near-live transcripts for each of the presentations, […]
The Signal SF Conference: Succinct and Sweet
I go a lot of conferences. I attend some, present at others, and take away something from each. With Signal San Francisco, the team at Federated Media does a whole lot right. The conference format makes Signal SF an incredibly efficient way to soak up a whole lot of knowledge in a short period of […]
Interview with Eric Kim, CEO of Twylah
Article first written for, and published as “Friendly Twitter” Gets Even Friendlier: Technorati Interview with Eric Kim, CEO of Twylah on Technorati. Twitter for Business Marketing Ever been asked this question from your older, somewhat tech-challenged parents: “What’s this ‘Twitter’ thing?” Eric Kim did, and after a week of explaining, his mother still didn’t understand it. Understandably so, after […]
San Francisco Bay Area SMBs Should Tap into Social Media Marketing
Social Media Marketing in San Francisco There are lots of tools and resources for local San Francisco companies to leverage from to successfully launch Social Media for business. SMBs in here have the opportunity to tap into a wealth of local talent and emerging technology to connect with current and potential customers. Using social media in the […]
100+ Upcoming Social Media Marketing Events
San Francisco Social Media Marketing Events Mashable does a good job of putting together a calendar of upcoming social media marketing and web events, parties and conferences. TweetShare1PinShare34 Shares
So What’s a Social Media Marketing Guru, Anyway?
Social Media & Internet Marketing Gurus What is a social media Guru? On the internet, a guru is recognized as someone who has lots of experience and has made the grade. The majority of internet Gurus are only too happy to teach. Therefore, becoming a San Francisco social media marketing Guru in the true sense of the […]
The “AT&Ts” of RSS Marketing
Your RSS Strategy Is Critical to Your Overall Marketing Strategy The problem with RSS in most marketing plans is that the marketer doesn’t really go beyond providing a simple RSS feed for your brand news. To get started the right way you need to segment RSS as a critical element of your overall content placement strategy. […]