Why Business Intelligence Is Key for Competitive Advantage [Infographic]
November 15, 2016
Adopting efficient Business Intelligence (BI) is critical if a business wants to stay head of the game in today’s competitive world....
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business intelligence
5 Articles
Unlocking Big Data Means Truly Understanding the Customer Journey
July 16, 2015
As published to SmartDataCollective End-to-end big data analytics application provider Datameer found the most prevalent use case for big...
How Social Data Helped Jaguar and GM Navigate Troubling Brand Sentiment
July 1, 2015
As published to SocialMediaToday According to Rion Martin, marketing director at Infegy, and an expert on social media intelligence,...
Study: Pentaho Delivers Big Data Integration, Analytics (No Data Scientist Required)
October 22, 2012
As written for Technorati Business Intelligence for Broad Audiences Big Data is exploding right now, but its complexity and size can make...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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FEATURED ARTICLE
6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
