Written By: Harris Scott Marketing a business can be tough, especially if you are not a professional marketer. Not only do you need to think about social media and other online marketing techniques, you also need to make sure that your offline marketing is working well too. When it comes to social media and driving […]
Tag: business marketing
Turn Spring Into a Green Season for Your Business’ Profits
Using the calendar and big events as a guide to map out your marketing campaigns over the next year could give you a serious edge over your competition. Each month holds promotional potential, containing holidays and happenings that can serve as excellent tie-ins for your products and services. Take a look at this infographic for […]
Turn Spring Into a Green Season for Your Business’ Profits [Infographic]
Using the calendar and big events as a guide to map out your marketing campaigns over the next year could give you a serious edge over your competition. Each month holds promotional potential, containing holidays and happenings that can serve as excellent tie-ins for your products and services. Take a look at this infographic for […]
67% of Marketers Say Their Marketing Departments Are Inefficient
The goal of any marketer is to be effective. If our market depended solely on marketers’ perceptions, we wouldn’t have a reason to exist: a large majority (88%) of senior marketers think that their organization’s marketing activities are effective, and an even higher proportion (95%) think that their own activities are effective. Of course, we […]
4 Reasons Your Business Should Be on Social Media
As published on SocialMediaToday Networking Online Is Crucial, But It Needs to Be Done Right, CEO says. When they need to make personal connections with the rest of humanity, more and more Americans are doing so via the Internet. A 2014 study by the Pew Research Center showed that 74 percent of adults who go […]
Ready for the World’s Emerging Mobile-Ready Middle Class?
As published to The Huffington Post Is it time for us to rethink how we perceive the global middle class? Currently, more than half of the world’s middle class population can be found in the Western world. However, recent reports and studies have consistently shown that the global share of the middle class is shifting. […]