With the increasing popularity of online portals, high-impact marketing is becoming more and more accessible even for those with a limited budget. With the right marketing tips, you can make your shoestring budget work for you. Create a Marketing Strategy This is the first key step you should take when working on a marketing campaign. […]
Tag: Content marketing
Content Marketing vs. Advertising – What’s the Difference?
Written by: Wade Cockfield Content marketing can be easily misrepresented as advertising and vice versa. Whilst both share the same purpose of promoting brand awareness, it’s worth to note that there’s actually a fine line between the two and that the goals are different. Business and consumers alike are continuously looking for ways to improve the […]
Turn Spring Into a Green Season for Your Business’ Profits [Infographic]
Using the calendar and big events as a guide to map out your marketing campaigns over the next year could give you a serious edge over your competition. Each month holds promotional potential, containing holidays and happenings that can serve as excellent tie-ins for your products and services. Take a look at this infographic for […]
The Three Most Common Visual Content Flaws You Must Avoid
Written By: Derek Randall If you wish to generate compelling content, you must clearly communicate all your ideas so that your readers can follow them. You must stay away from bad design as that would make things really complicated and confusing. If your audience is not able to interpret the data or read your exceedingly illustrated […]
How To Use Content Marketing To Increase The Number Of Downloads For Your Mobile Application
Written By: Chris Pautsch In the world of content marketing, an oft-repeated mantra is the assertion that “content is king.” The general theme of this statement is that all brands need quality marketing content that speaks to the unique needs of the brand’s target market. Mobile apps are no exception to this reality. The best app […]
3 Content Strategy Tips For 2017
Running a startup business is quite an interesting journey that involves hard work and effort. However, without a good content strategy, there is no point in even trying to run a startup. Content marketing is a key element for startup businesses to get noticed enough to flourish. With that in mind, creating a good content […]
10 Ways Bad Visual Presence Can Impact Your Online Business
Written By: Steven Clarke Since we are visual beings, it is no surprise that visual content marketing is the most successful form of content marketing in order for your business to gain attention, drive traffic and build brand loyalty. However, it is vital that you come up with a good visual marketing strategy, because the same […]
10 Tips that Will Make You a Better Content Marketer
Written By: Lucy Adams The history of content marketing is created just now and in front of us, and it’s not an exaggeration! Seth Godin said: “Content marketing is the only marketing left,” and it’s hard to disagree. But, despite this tool is relatively new, yet there’s a lot of knowledge accumulated by the leading content […]