Case Study Content Marketing Video Marketing & Technology

Study: Rise in HD #Mobile Makes Video Streaming a Critical Marketing Tool

Video marketing Wowza Media Systems,  provider of Simply Powerful Streaming™ software, released findings from an independent  survey, which reveals consumer and business preferences and expectations for video streaming.  According to the Wowza survey, conducted at the NAB Show 2014 in Las Vegas, 68 percent of respondents use 4 or more devices a day and expect access to high-quality […]

4-month-old-baby-in-hoodie
Content Marketing Inbound Marketing

Content Marketing Can Get You Pregnant

As written for SocialMediaToday As an inbound marketer, I often write and share about what it means to capture, write, and publish stories. Done  correctly, story telling transforms content from marketing to sharing, and merely informing to fascinating. Some of my most successful stories, like the Pinterest Pin That Launched a Company, recount a chain of events that […]