A Comprehensive Guide On Crafting Sustainable Social Media Content
November 10, 2016
In an air-conditioned meeting room, a team of sales and marketing executives reached a consensus to try social media marketing. The year...
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Content marketing
50 Articles
Does Paid Promotion Dilute Content Credibility
September 23, 2016
Consumers and Journalists Are Rattled Lately there’s been a lot of chatter around what constitutes editorial and what is advertising, not...
Eyes Wide Open: The Benefits of a Documented Content Marketing Campaign Strategy
September 7, 2016
Running a marketing campaign is a bit like plate-spinning, there are lots of different things to keep your eye on all at the same time, and...
All About Branding: 3 Ways to Solidify Your Brand
August 25, 2016
Discover 3 essential ways to solidify your brand and stand on a competitive market. From offline marketing to building a strong brand...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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FEATURED ARTICLE
6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
