Social Media, Marketing, and Tech News with a Sprinkle of Cannabis
Written By: Michelle Deery The route your prospects take to get them from initial interaction with your brand to make a purchase isn’t straightforward. The process has different stages, and it’s key that marketers know how to frame their content and messages for each of these stages to ensure the customer keeps moving through the […]
As technology progresses further each year, businesses evolve alongside it. Nowadays, most businesses have moved online to have a better chance of reaching out to their desired audience. That’s where websites make a difference between a business that will stand out and a business that will soon be forgotten. Since the online competition is stronger […]
Increasing the traffic to a web store is one of the biggest challenges every e-commerce entrepreneur faces. Where to begin? How to stand out from thousands of competitors who try to attract the same traffic? Usually, business owners learn the answers to these questions the hard way; you can use this guide as a cheat […]
Written By: Steven Clarke Even though the amount of traffic your website receives may be an important thing, it is definitely not the most important one. This place goes to the number of conversions you are able to make since this thing has a direct impact on the sales/subscriptions you manage to make. Now, according to […]
Written By: Graham Onak It’s an old saying but it rings true: content is king. The quality and quantity of web content is directly related to your site’s ability to drive conversions. If you’re looking to improve your conversion rate, try starting with your content. Here are ways you can turn your site into a conversion […]
Written by: Wade Cockfield Content marketing can be easily misrepresented as advertising and vice versa. Whilst both share the same purpose of promoting brand awareness, it’s worth to note that there’s actually a fine line between the two and that the goals are different. Business and consumers alike are continuously looking for ways to improve the […]
Written by: Chad Otar For small business owners, social media is a necessity: It is a convenient, effective – and free – means of establishing an online identity, building a brand, creating a voice (sincere in its message, and strong in its appeal to listeners), and establishing a presence with current or prospective clients. As […]
By Mike Dane Understanding where exactly your respondents click and spend time on your website is something that every business owner wants to know. Well, conducting a survey could help understand where your site visitors are clicking. However, not everyone will be accurate in telling you this. Worse still, no one really has the time to […]