Social Media Marketing

Picking the Best #Hashtags for Your End-of-Year Social Media Marketing Campaign

With 2017 quickly coming to an end, many people are taking to their social media accounts to share their holiday pictures, show support for their favorite causes, and send some cheer to their faraway (and local) family and friends. For businesses, this is also a great time for getting into that one last successful social […]

Guest Post Social Media Marketing

The Best Social Media Platforms That Make the Most Effect on Your Business

Written By: Julie Richardson Everything around us has dramatically changed throughout the years, and if you are into business, you would agree with this statement. You understand that for your business to prosper, you need to innovate because what is useful five years ago might not be as effective if used today. Thanks to social […]

Facebook Marketing

5 Facebook Metrics Your Business Must Track

Facebook Metrics give insight to businesses on how their Facebook activity is fairing so they can learn and build on past marketing strategies. While many SEO services concentrate on the likes of bounce rate, organic traffic, and returning visitors, Facebook offers different metrics for businesses to take advantage of. If you run Facebook campaigns and […]

Social Media Trends

How Artificial Intelligence is Enhancing Digital Marketing

Artificial Intelligence is primarily teaching machines to be more intelligent than humans at managing repetitive work and lessen human intervention. Below are some insanely powerful ways artificial intelligence is enhancing digital marketing: 1) Google Search The way Google displays search engine results to its users has been improved immensely, thanks to Artificial Intelligence. Google’s Voice […]

Facebook Marketing Guest Post Social Media for Business Social Media Marketing

Is Facebook Still the Strongest Platform for Social Media Marketing?

Written By: Roshan Runnoo Facebook is the largest social media network in existence. It boasts of over 1.23 billion active users and  has the biggest market share ever possible. It is a commune of like-minded people who serve as the perfect target audience for select products and services. The challenge is to find these users. The […]