SocialCode’s 6 Ways to Reward Your Brand’s Social Influencers
November 8, 2012
As published on Social Media Today Finding Your Social Influencers SocialCode, a leading social marketing solutions provider, earlier this...
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marketing strategy
12 Articles
Blow Out the Candles: The “GIF” Turns 25
August 9, 2012
GIFs. I was using them a lot in ’06 on my MySpace, but hadn’t thought about it much since. As it turns out, the image...
Facebook’s Take: Applying Old Ways to New Media Doesn’t Work
March 26, 2012
Facebook Is Meant for Lightweight Interactions Over Time As written for BusinessInsider.com Throughout the history of time people have been...
The Enigmatic 5th “P” of the Marketing Mix
March 24, 2012
As written for and published by The Customer Collective Marketing Strategy Anyone with a light background in marketing is familiar with the...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
