Everyone is talking about chatbots and for excellent reason. Chatbots are redefining the customer experience for brands while maximizing sales and support. What are chatbots? How are they being used? With Facebook and Microsoft investing millions into chatbot machine learning systems, it is worth pondering if chatbots are the future of marketing and customer service. […]
Tag: mobile
Google AMP and its Influence on SERPs
Written By: Blake Davies AMP or Accelerated Mobile Pages is an initiative first introduced by Google in 2016. Since then, more than 600 million individual AMP pages have been published, with the largest contribution coming from the tech industry giants such as Bing, Google, eBay, WordPress, Pinterest and even Reddit. There’s a lot of debate going […]
How To Use Content Marketing To Increase The Number Of Downloads For Your Mobile Application
Written By: Chris Pautsch In the world of content marketing, an oft-repeated mantra is the assertion that “content is king.” The general theme of this statement is that all brands need quality marketing content that speaks to the unique needs of the brand’s target market. Mobile apps are no exception to this reality. The best app […]
Increase Your Website Performance With These Helpful Tips
Written By: Steven Clarke With quite a lot of online competition in mind, optimizing your website’s performance needs to be your top priority. Web site performance and speed are crucial factors in your conversion rates, as your customers need to have the best user experience in order to put their trust into your company and buy […]
The Present and Future Trends of Social Media That Will Dictate 2017
Written By: Anthony Weiner Social media is not all tech; to a large extent it’s about the people using the apps and websites to share their everyday likes, dislikes, and thoughts. If you think social media has reached its pinnacle of success, you are nothing but mistaken. Social media, to a great extent, is like a […]
Exploring Google’s Mobile-First Index and What it Means for the Future of Ecommerce
While it’s tempting to say the future of personal computing is mobile, the reality is that future is already here. The vast majority of searchers on Google these days are mobile searchers. What’s more, a huge percentage of online shoppers are using mobile devices to peruse and buy goods. According to Google, four out five […]
How to Match Your Wardrobe with Your Favorite Camera Filters
Written By: Jordan Walker If you feel that your online selfies are lacking and don’t show you—or your wardrobe—as you’d like them to, maybe you need to re-consider your camera filters. Great photos rely on lighting and angles. For lighting, you want to avoid any unflattering shadows or angles. And whenever possible, you want to have […]
Mobile Marketing Strategies You Must Use in 2017
The mobile first strategy has transformed the digital marketing landscape. Instead of only focusing on website marketing, many companies are starting to transition towards utilizing mobile apps in marketing. The objective is to meet people where they are. And, consumers are on their smartphones. In an age where technology is a pinnacle of our lives, […]