A cold email is an email sent without prior permission. In a simple way, cold email means you’re sending an email publicly available to someone you don’t know or receiving it from some unknown. Usually, getting someone to respond to a cold email is difficult. Cold emails are like cold calls but less annoying and […]
Tag: Sales
Creative Ways to Boost E-commerce Sales
E-commerce is defined as the process of buying or selling products via online services. This method of commerce is becoming increasingly popular in today’s business world, and it doesn’t seem like it’s going to be fading away any time soon. According to Statista, in 2018, 10% of total retail sales in the United States were […]
How To Increase Conversions By Improving The Customer Journey
Written By: Michelle Deery The route your prospects take to get them from initial interaction with your brand to make a purchase isn’t straightforward. The process has different stages, and it’s key that marketers know how to frame their content and messages for each of these stages to ensure the customer keeps moving through the […]
Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success
Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]
Data Analytics in Business
Written By: David Lieberman Today Analytics is the heart of a Business. Companies are challenged with a high volume and broad array of data which requires active and effective analysis. Analysis can help them make enhanced and improved business decisions, and hence help the business to maintain profitability. “Companies need to compete on the basis […]
Bring Your Email Marketing to the Next Level With These Best Practices
Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]
How to Deliver Real ROI from Content Marketing
Written By: Jonathon Bullock Clients are growing more and more skeptical of investing in creative solutions without any plan for ROI. This isn’t just in the realm of content marketing – you could ask anyone in almost any communications discipline to pitch an idea to a client without a clear strategy for returning on their investment. […]
4 Benefits of Marketing Your Business with Instagram
Written By: Harris Scott Marketing a business can be tough, especially if you are not a professional marketer. Not only do you need to think about social media and other online marketing techniques, you also need to make sure that your offline marketing is working well too. When it comes to social media and driving […]