What Is A YouTube Channel? A YouTube Channel is like having your own homepage or TV channel on YouTube. You can add videos to the channel and organize the videos according to topics and dates. Additionally, you can customize your channel with logos, graphics, pictures and text descriptions. This can help you brand your business. […]
Tag: social media advertising
Turn Spring Into a Green Season for Your Business’ Profits
Using the calendar and big events as a guide to map out your marketing campaigns over the next year could give you a serious edge over your competition. Each month holds promotional potential, containing holidays and happenings that can serve as excellent tie-ins for your products and services. Take a look at this infographic for […]
Increasing Traffic Using Your Email Signature
When you are running a business, it is important that you have an all-encompassing marketing strategy that utilizes many different mediums. You can read an excellent post on the hubspot.com website that explains how you can use your email signature to benefit your current marketing campaign. When you think outside of the box and pool […]
Integrating Social Media Into Your B2B Marketing
Most B2B firms don’t focus a great deal on social media. Often, they’re just confined to having a presence. As a result, they struggle to build a loyal following and engage social media audiences, which creates a perception among decision makers that social media is more relevant and useful to B2C firms. Which is a […]
Using Social Media to Retain eCommerce Customers
An Overview of eCommerce In the year 1989, the world wide web was invented by Tim Berners-Lee and the internet was open to the general public. In less than thirty years, the eCommerce market has gone from nonexistent to a multi-billion dollar a year industry. Every modern industry has had to adapt to the ever-growing […]
How Snapchat Can Expand Your Brand
In 2016, out of all the social media platforms, Snapchat is the one to watch. With over one hundred million daily users, Snapchat allows you to have a distinct and unique voice in a competitive market. Now rivalling Facebook, the instant video messaging site has revolutionised how marketers do business. By using Snapchat, you can […]
What Twitter’s Awkward Teen Phase Means to Marketers
As published to The HuffingtonPost Twitter is one of the largest and most recognized social media companies in the world. It currently boasts over 300 million users, over three fourths of which reside outside of the United States. It has become almost culturally ubiquitous, with hashtags migrating into other forms of media and traditional news […]
Reaching Customers with Advertising: Why Cheaper Isn’t Always Better
As published to Huffington Post Businesses usually only allocate a certain amount of money each year for advertising, hoping to reach as many customers as possible from that. This effort to save money can easily lead businesses to go for the cheapest ad impression cost, assuming that the less they spend on each view, the […]