Social Media Marketing

4 Ways Social Media Has Changed the Way We Do Business

The way we, as marketers, do business has changed dramatically over the past century. Where we once relied on posters and street corner newsboys, these transformed into radio and billboard advertisements. Soon that translated into television ads and integrated marketing in film, and it only kept growing from there. Nowadays, we have social media—a powerhouse […]

Brand Management Social Media for Business Social Media Marketing

9+ Social Media Must-Dos for Your Company

What’s the best way to market your salon, spa, or barbershop? It can be hard to determine which marketing strategies are right for your type of business, but one thing is for sure – social media can amplify your mission, products, and services fast. There are so many opportunities in social media for a company […]

Brand Management Guest Post Instagram

Market your brand on Instagram by Creating a Visual Story

By Pete Campbell Instagram is huge today, with more than 300 active users a month! The millennials are attracted to Instagram, and that is a critical target customer segment for the brand. Today, when there is more importance on mobile connectivity and visual content, Instagram is a perfect social media platform to market your brand.  […]

Search Engine Optimization (SEO) Social Media Marketing

The Role of SEO and Social Media in Improving Your Website Traffic

When you have an online presence, you want people to find you. You might have a site that is devoted to stock trading information such as https://www.insidertrades.com/. You want to be found easily and that is where Search Engine Optimization comes into play.  Search Engine Optimization (SEO) is a digital marketing tool. It is a […]