Identifying the Most Social Goods and Services in the ‘Sharing Economy’
February 11, 2016
Since colleges and universities are inherently social communities, consider this column a summation of the issues addressed in my previous...
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The Social Shopper: Reporting, Reviewing and Sharing in Real-Time
February 4, 2016
By David Muller, Founder and CEO of DCM Fabrication Consider this column a sequel to my article about The Frye Company(®) and the social...
How to Measure Social Media ROI Using Google Analytics
January 29, 2016
Republishing a fabulously insightful blog article from the folks at WarfarePlugins. (original post) Do you know your top performing social...
The Master Key to Unlocking the Benefits of Social Media
January 27, 2016
As a follow-up to my previous column, allow me to further explain the difference between conventional (and mostly ineffective) forms of...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
