Why Blogging Is Not Just for Millennials

If there is one thing that really defines the Millennial generation it is that they are the ones who never (as adults, at least) experienced a world where news couldn’t be accessed instantly and being able to broadcast your own experiences and thoughts wasn’t possible. They are used to finding out what happens, as it happens on Twitter, and telling everybody they know the latest development in their lives with one short Facebook status update. And of course, they are used to having the ability to publish their own musings, ideas and opinions to as wide an audience as they want by blogging.

Non-Millennial Blogging

However, just because blogging is such an integral part of Millennial life, whether they blog themselves or read the blogs of others, that doesn’t mean that there isn’t a whole, well furnished area of the blogosphere for people of older generations. Perhaps partially because we remember media before the ‘Web 2.0’ age, when user generated content was not really a thing (unless you count home printed newsletters and 1970’s band fanzines!), older internet users actually have an even bigger appreciation of the difference things like blogging and social media make.

If you are therefore thinking about starting your own blog aimed at people of your own age, you could, with the right content, be a big success.

Why Older Bloggers Have Plenty to Offer

There are plenty of reasons why being a bit older can actually mean you have more to offer as a blogger. Whatever the niche you choose, you simply have more experience, and so can talk authoritatively about the industry you worked in, travel, or even things like love and parenting. As a web savvy older person, you can also talk about the ways technology can help improve life for people your own age, given that some people of older generations are more reluctant to adopt technologies like tablets, smartphones and social media – you can be an ambassador for modern tech!

How to Get Started

Starting a blog is now so easy that anyone who can use the web comfortably can do it – you don’t need any real coding or technical skills. You can use WordPress to build your site with a customisable theme, which will allow you to make your site look how you want it without needing to know HTML or web design. Then, all you need is to find a web hosting company to host your site, such as Best Web Hosting. For small sites like blogs, this doesn’t cost much at all, and your host will take care of maintaining things so your site will stay up and running. You will need a domain, too (like ‘’), which you can either buy separately or often get through your hosting company. Then, all that is left to do is start posting your writings, photographs, videos and anything else you want to publish!

A blog can be really rewarding to run, and also useful for other people to read, so if you like the idea of having one, regardless of your age, get one up and running today!

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Andre Bourque (@SocialMktgFella) is a cannabis industry media influencer, brand executive and advisor, blockchain marketer, and cannabis columnist. He specializes in cannabis industry partnerships, distribution, and funding. He is a ranked social media marketing and content strategist.

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