Filed under Business Intelligence

Making Data Cool: An Interview with Geoff Domoracki, CEO of DataWeek

Making Data Cool: An Interview with Geoff Domoracki, CEO of DataWeek

Originally published on Technorati Anybody who’s anybody in and around the technology industry in Chicago knows aboutTechWeek. The mid-summer, week-long extravaganza has become a model of infusing visibility and notoriety to Chicago’s technology scene. Organizers of that event have created a new model: conferences that are more immersive, built around a sequence of “curriculum,” and … Continue reading »

Big Data without the Big Wait: An interview with Marius Moscovici, CEO of Metric Insights

Big Data without the Big Wait: An interview with Marius Moscovici, CEO of Metric Insights

Article first published as Big Data without the Big Wait: An interview with Marius Moscovici, CEO of Metric Insights on Technorati. Co-authored by Lillian Pierson “Data plus context equals insight,” that’s the mantra of business intelligence (BI) solution, Metric Insights. The company provides a self-service, collaboration-focused business intelligence platform that delivers insight from the combination … Continue reading »

Digital Marketing Gets a Boost With Big Data

Digital Marketing Gets a Boost With Big Data

Article first published as Digital Marketing Gets a Boost With Big Data on Technorati. Co-authored by Dave Scott In case you haven’t heard, Big Data is now going mainstream, moving from the supercomputing environment to enterprise IT applications. For digital marketers and advertisers in particular, the benefits of bringing Big Data mainstream are unmistakable: They now have … Continue reading »

Big Data for Beginners

Big Data for Beginners

As published on Social Media Today “The hot IT buzzword of 2012, big data has become viable as cost-effective approaches have emerged to tame the volume, velocity and variability of massive data” – Edd Dumbill, O’Reilly Radar. That’s how the program chair for the O’Reilly Strata Conference explains the Big Data surge. But I had a friend … Continue reading »

The “Who, What, How, and Why” of Customer Sentiment – Interview with Sid Banerjee, CEO of Clarabridge

The “Who, What, How, and Why” of Customer Sentiment – Interview with Sid Banerjee, CEO of Clarabridge

Article first published as The “Who, What, How, and Why” of Customer Sentiment – Interview with Sid Banerjee, CEO of Clarabridge on Technorati. Call centers have served as a primary medium for customer engagement long before social media and the proliferation of the web. They have long been a key channel in customer experience management (CEM), the practice of … Continue reading »

Case Study: The “GoToMeeting” Guys Get Analytical

Case Study: The “GoToMeeting” Guys Get Analytical

As published in Social Media Today Agile Business Intelligence Most of us know the company Citrix from that little GoToMeeting icon on our desktops. But the company does more than just collaborative solutions—a whole lot more. Citrix Systems designs and develops software and hardware solutions  for a global customer base. In fact, more than 230,000 … Continue reading »