Online business profile and reputation.

Business Reputation

7 Ways to Boost Employee Morale for Better Business Success

Employee morale is the unseen motivation and energy that encourages your employee to show up for work and engage positively with their tasks and coworkers. Ignoring an employee’s emotional and mental needs at work leads to a stale workforce that mindlessly moves from task to task and rarely impresses anyone. This attitude of satisfaction and […]

Brand Management Business Reputation cyber security

How to Protect Your Business From Fraud and Scams

Scams and fraud are a fact of life – and of business. Every day, businesses are scammed and fraud is committed. The rate at which these crimes are perpetrated is increasing, both in the number of instances and the amount of money lost. This is especially evident during the holiday season. According to Black’s Law […]

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Study: Why Quality Review Content Matters for Businesses

Research shows quality review content drives purchase decisions more than star counts. In a recent Consumer Affairs study, 60 percent of participants said they tended to pay more attention to customer comments than to star ratings. Only 11 percent of consumers pay more attention to star ratings, and more than one-fourth (29 percent) say they […]