Social media for business.

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5 Really Good Reasons Why Video Testimonials Can Boost Your Sales!

Different audiences respond to different marketing techniques – this is certainly not a new idea. Some customers respond really well to long-form pieces of content like white papers, while others prefer short bursts of information like Infographics or presentations. But in terms of those marketing techniques that are capable of cross-pollination – the ones that […]

Guest Post Search Engine Optimization (SEO) Social Media for Business

Reasons Why Social Media and Local SEO Are a Winning Team for Small Businesses

Written By: Nate Vickery Now that we’ve entered the 2018 arena of artificial intelligence, voice-activated search, virtual reality technology and almost impossible to believe levels or personalization, is it really necessary to emphasize the importance of social for a small business? Apparently, it is. Considering the advancements we’ve mentioned, and that are bound to impact […]

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Is Facebook Still the Strongest Platform for Social Media Marketing?

Written By: Roshan Runnoo Facebook is the largest social media network in existence. It boasts of over 1.23 billion active users and  has the biggest market share ever possible. It is a commune of like-minded people who serve as the perfect target audience for select products and services. The challenge is to find these users. The […]

Latest Search Engine Optimization (SEO) Social Media for Business

How Social Media Helps a Brand Stabilize Google Rankings

If it is not on Google, it (probably) does not exist. If you need information about people, places, historical events, latest celebrity hookups, what Despacito means in English, or anything at all, you “google” it. See, when a noun becomes a verb all on its own, you know you got a brand that’s worth something. […]

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Why Social Media Is Essential for Succeeding in Local Business

Written By: Christopher Adams The growth of communication technology has created so many channels to stay in touch with customers that it often becomes quite confusing to decide which channel to use for the most rewarding marketing campaign.  The success of any marketing campaign depends not only on the right marketing strategies but also on […]

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5 Ways Manufacturers Use Social Media To Improve ROI #B2B

Written By: Heather Redding Let’s start with some honesty. How would you rate the social media marketing effectiveness of your manufacturing business? According to a study by the Content Marketing Institute, your response is more than likely “I don’t know.” B2B businesses, especially manufacturers, tend to be the slowest to accept and integrate social media marketing. […]

Social Media for Business Social Media Trends

A Clear Sky of Communication: Using Social Media to Describe the Journey from Addiction to Recovery

Social media is about conversation, not conformity.  It’s about creativity, not blind compliance. Nowhere is that point more relevant – nowhere is that principle more important – than it is regarding the path from addiction to recovery. Describing that experience requires expressions of compassion and decency of character. Articulating those thoughts on social media is yet […]

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Guest Post Marketing Strategy Social Media for Business Social Media Marketing

Social Media Mishaps That Can Drive Your Campaign Into The Ground

Written By: Andy Morris With PR disasters fresh in everyone’s minds thanks to Pepsi and United Airlines, brands should be thinking about proactively building strong relationships with their audiences. At its core, social media is all about connecting with audiences, which makes it a great tool to use for these purposes. When it is not […]