E-commerce is defined as the process of buying or selling products via online services. This method of commerce is becoming increasingly popular in today’s business world, and it doesn’t seem like it’s going to be fading away any time soon. According to Statista, in 2018, 10% of total retail sales in the United States were […]
eCommerce
Cyber Monday Tips: Social Media Techniques to Increase Your eCommerce Success
Every single holiday is an opportunity for small businesses to boost their marketing efforts. Some of these holidays are New Year’s, Thanksgiving, Black Friday, Halloween. However, if you are an e-commerce merchant, you might want to consider adding Cyber Monday in those holidays. Cyber Monday is the Monday after Thanksgiving. Considered as one of the […]
Want to Pump Up Your E-Commerce Sales and Revenue? Count on These Smart Social Media Strategies
Social media fuels e-commerce websites! It directs interested shoppers and online users towards attractive deals. Using social media brands, e-commerce websites can connect with customers and generate a sense of community. Through a comprehensive social media presence, brands can attain direct sales via few networks. And customers can use social media to share the products […]
Bring Your Email Marketing to the Next Level With These Best Practices
Email marketing may still be one of the most effective ways to build and develop relationships with customers, but that doesn’t necessarily mean your campaign will yield the results you want by default. Proper planning and strategizing are essential. Luckily, designing a strong campaign doesn’t need to be a challenge. Follow these tips, and you’ll […]
What to Do When Your Website Traffic Drops
For months things had been flowing smoothly with your e-commerce site. Traffic was steadily increasing, your conversion rate was high and sales were booming. Then suddenly, it all came to a halt. Like a busy freeway during commute hours, your site’s traffic came to a near standstill. And now, you’re now faced with the question […]
5 Top Tips To Maximize Your Time As A Business Owner
Leveraging your time can have a huge impact on your income and is a good way to work as a business owner. It can be from smaller to large things that look at outsourcing and working smart to maximize the little time you have. This could mean hiring someone to take care of your accounts […]
5 Helpful Tips for Converting Web Traffic Into Sales
You’ve put in the work to drive traffic to your site. Congratulations, you have won a huge battle, but there’s still more to the war. The traffic is essentially useless to your business if you can’t convert those site visitors into sales. There are two main ways to increase the ROI of your web traffic. […]
Marketing Strategies That Attract More Impulse Buyers
Retail stores adopt multiple strategies to encourage impulse shopping, such as by advertising sales in store windows to lure passersby to enter the store and placing small items close to the cash register to promote up-selling. When you run an e-commerce website, it may seem as though the benefits of impulse shoppers are not available […]