Social Media, Marketing, and Tech News with a Sprinkle of Cannabis
Small business owners can create an extremely powerful presence for themselves in the digital world. There are many tools available for a small business and some of them are: SEO or search engine optimization. SMM or social media marketing. Email newsletters. Search engine marketing or SEM Most of these tools will directly, and indirectly help […]
Social media is a game changer. A quarter of the global population are active social media users, and this rate is likely to swell in 2017. Social media platforms are no longer confined to reconnecting with former classmates or sustaining new relations. They are used as marketing channels and trading tools by small enterprises and […]
So you’re thinking about adding video content to your marketing strategy? You’re certainly making the right decision. This year, almost 70% of all consumer web traffic, this naturally includes both mobile and desktop, will be the result of video content, according to research by the multinational tech conglomerate, Cisco. But you need to understand that […]
While it’s tempting to say the future of personal computing is mobile, the reality is that future is already here. The vast majority of searchers on Google these days are mobile searchers. What’s more, a huge percentage of online shoppers are using mobile devices to peruse and buy goods. According to Google, four out five […]
There are some hobbies that have gradually translated into money spinning options, and blogging is one of them. Just about a decade ago, blogging was looked upon as merely a hobby. In those times, when blogging was in the nascent stages, the pleasure of being recognized for writing skills was the sole objective of bloggers. […]
Some people love company blogs, some people hate them – and some people simply love to hate them! Whether you like it or not though, they do provide a ton of benefits if used right. Sure there are blogs out there which are either pretentious or filled with guff that nobody would ever want to […]
A good content strategy involves more than coming up with keywords and titles for your content. Your business case and brand story have both to be woven into your content strategy. This requires clear thinking and creativity. Developing an effective content strategy requires a good grasp of the targeted audience’s language and good writing skills […]
By: Lauren Squire For your business to be a success online, you need to have a thorough marketing strategy in order to target prospective customers in the right way. Whilst you may have an ideal customer profile in mind that you want to target too, the reality is each potential customer is different and likes to […]